Activision has made a strategic move by incorporating a popular meme from “Call of Duty: Modern Warfare 2” into its online multiplayer mode as a buyable cosmetic. This meme, known for its widespread usage, originated from the intense stare given by the character Ghost in the game’s single-player campaign.

The Emergence of the Meme

The Ghost stare meme became a significant part of internet culture, used in various contexts to react humorously to everyday situations. It gained traction alongside other memorable memes from the Call of Duty series, such as the “Press F to pay respects” from “Call of Duty: Advanced Warfare.” These instances have cemented themselves in the gaming community, often shared and enjoyed across different platforms.

Activision’s In-Game Integration

To immortalize this particular meme further, Activision introduced a large decal in “Call of Duty: Modern Warfare 2’s” multiplayer mode. This decal is part of the “Meme 141” weapons bundle, which not only includes the Ghost Stare decal but also offers unique weapon blueprints, decals, and stickers. This integration allows players to personalize their weapons with a nod to this well-loved meme.

Pricing and Player Reaction

The decision to price the “Meme 141” weapons bundle at approximately $15 has sparked mixed reactions among the game’s player base. Some players expressed their disappointment, pointing out that fan-favorite elements like this meme should ideally be accessible for free. The pricing model requires players to spend 1,400 COD points, which involves purchasing COD points bundles of varying costs. This monetization strategy has led to ironic uses of the Ghost Stare meme itself in reaction to the bundle’s price tag.

Final Thoughts

While the decision to monetize the Ghost Stare meme might be debatable, it doesn’t diminish the meme’s popularity on the internet. Activision’s move to incorporate it into the game as a cosmetic item highlights the intersection of internet culture and gaming. Whether or not this monetization approach is effective remains to be seen, but it undoubtedly stirs conversations about the value of such digital cosmetics and the place of memes in gaming culture.

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