Provider of kid-safe ad intelligence products
Roblox has partnered with youth marketing firm SuperAwesome to introduce brand-safe, COPPA-compliant advertising tailored for users under 13, aligning with its recent age-based account updates. This move aims to provide a secure environment for younger audiences while educating brands on responsible advertising practices through the 'Blox Aware' program. The collaboration underscores Roblox's commitment to safeguarding its vast under-13 user base.
Epic Games is laying off 16% of its workforce, totaling around 850 employees, due to increased operational costs. This detailed article covers the situation and its potential impact on the gaming industry.