Reggie Fils-Aimé — Articles & News

NINTENDO SWITCHMay 10 · 120 views

Reggie Fils-Aimé's Amazon Story Reveals Nintendo's Unwavering Retail Stance

Reggie Fils-Aimé, former Nintendo of America president, shares a tale of standing up to Amazon's demands during the Wii and DS era, highlighting Nintendo's prioritization of retailer relationships over individual sales boosts. This anecdote, though possibly embellished, aligns with Nintendo's historical approach to maintaining broad retail distribution. The story underscores Nintendo's cautious approach to online retailers, preferring widespread physical availability.

Vishal Kamal·1 min read

NINTENDO SWITCHMay 6 · 130 views

Reggie Fils-Aimé Reflects on Wii U's Failure and Nintendo's Recovery with Switch

Former Nintendo of America president Reggie Fils-Aimé attributes the Wii U's poor performance to delayed exclusives and pressure from Xbox and PlayStation. The console's struggles led to a pivot in strategy, including the launch of microconsoles. Nintendo's swift recovery came with the Switch, which leveraged lessons from the Wii U.

Vishal Kamal·1 min read

XBOX SERIES XMay 5 · 102 views

Reggie Fils-Aimé Warns Devs About Companies with Mass Layoffs

Reggie Fils-Aimé warns developers to be cautious of companies with recent mass layoffs, highlighting Xbox's significant workforce reductions.

Vishal Kamal·1 min read

NINTENDO SWITCHMay 4 · 82 views

Reggie Fils-Aimé on Amazon's 'Obscene' Demands for Wii and DS

Reggie Fils-Aimé reveals Nintendo cut off Amazon's supply of Wii and DS consoles due to 'obscene' demands for financial support.

Vishal Kamal·1 min read

NINTENDO SWITCHMay 3 · 94 views

Reggie Fils-Aimé Remembers Nintendo's Amazon Split During DS Era

Reggie Fils-Aimé recalls a pivotal phone call that ended Nintendo's sales to Amazon during the DS era, highlighting business ethics and strategy.

Vishal Kamal·1 min read

NINTENDO SWITCHMay 2 · 165 views

Reggie Fils-Aimé Reveals Amazon Pressured Nintendo to Break the Law

Reggie Fils-Aimé reveals Amazon pressured Nintendo to break the law during the late 2000s, leading to a strained relationship between the two giants.

Vishal Kamal·1 min read

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